Posts Tagged ‘Web 2.0’
Enterprise 2.0 is about Today’s enterprise workforce using Web 2.0 tools to interact and collaborate.
Why it’s relevant? Because the way we work is changing in the competitive economy and email does not give right information and right time. You can find a comparison of Enterprise 1.0 and 2.0 here.
In this video, Professor Andrew McAfee from Harvard Business School explains nicely about how Web 2.0 is going to change enterprises. The summery of the video is like this:
- Prediction: the adoption of Web 2.0 tools within enterprises will have a larger impact on businesses than the arrival of Internet in the 1990s.
- “Enterprise 2.0” refers specifically to how people are using software and technology to interact with each other.
- Social software platforms are emerging, promoting collaboration and innovation.
- “Social software” is designed to let people interact and collaborate. The benefits tend to increase as greater numbers of people become involved.
- Deep changes, driven by the Internet, are changing how people are interacting using technologies. These have the potential to transform companies by facilitating better access to the collective knowledge and experience of employees.
- New modes of collaboration are possible thanks to new tools which do not require participants to have any special technical knowledge.
- Wikis, tags, blogs… deployed inside the firewall, these can provide a self-organizing and dynamic environment for enterprise communication to develop in.
- Enterprise 2.0 tools open up the possibility of obtaining information and answers from people with whom you wouldn’t otherwise have the occasion to work directly with.
- Over time, Enterprise 2.0 technologies will tend to increase differences between companies (internal culture, working practices…) rather than making them more similar.
- This evolution is in its early phases right now: there is still a lot to learn about management, implementation and benefits. Progressively, some clear winners will emerge, with innovative processes and business models that will increase competitiveness.
You can find professor’s blog here.